Back To The Future Taycan

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2025

Porsche

about

A playful yet purposeful film that used Back to the Future as a cultural reference point to spotlight a real milestone in Porsche’s electrification strategy. Featuring the Porsche Taycan, the film referenced the Back to the Future franchise’s iconic 1.21-gigawatt moment while celebrating a tangible achievement: Porsche, through its partnerships with Electrify America and Ionity, surpassed a combined 1.21 gigawatts of installed charging capacity across its global fast-charging networks. Released on Back to the Future Day, the film blended pop-culture nostalgia with real-world infrastructure progress, translating abstract energy numbers into a clear, memorable signal of scale, speed, and Porsche’s accelerating commitment to electric mobility.

credits

Director

JF Musial

Producer

Alexis Schnedler

Camera Operator

Frazer Spowart

Camera Operator

Sam Rojas

Drone Operator

Alex Fuller

Still Photographer

Andi Hedrick

Editing

Sarah Myles

Driver

Leh Keen

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